Everyone loves shawarma — and everyone fears it a little. You can’t always be sure eating one is that safe (yet we all crave it, right?). We at Dodo don’t see this as a problem — rather as an opportunity, and even a mission.
The shawarma (shaverma, kebab, doner) market is enormous. But it still lacks a truly large and powerful brand. We would like to change that. That’s why we’ve created Doner42, our digital-first doner shop brand.
The Doner42 mobile app offersa completely new experienceto our customers. There, you can order in advance, customize your shawarma (remove onions, if...
…humongous? This is the word we probably need here. The impact of new technology on the fast food and restaurant industries has been hu-mon-gous! The internet and mobile phones have completely reshaped how we order, make and consume food.
Instead of thumbing paper menus in restaurants, customers use their phones to order for delivery. Instead of soliciting advice from their friends, people study reviews left by total strangers online.
It’s easy to get overwhelmed with all these changes. Software is eating the world, so what’s going to be left of the restaurant and fast food...
